Kelsey Liggett Design
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USPS Virtual Reality

 

AGENCY
MRM//MCCANN

ROLE
Art Director

CLIENT
USPS

AWARDS
2018 Webby | Nominee
2017 DMA Echo | Silver
2017 Effie | Finalist

 

USPS came to us with the task of educating its B2B customers on a new product offering. The postal service became the only mail carrier that could deliver cardboard VR headsets all over the world. To do this, we created a fake sporting goods company that was trying to reach its customers through a mailable VR headset and experience.

DELIVERABLES
VR Experience, Direct Mail Carrier

 

VR Demo 

 

Mailpiece 

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